Media Management Holding (MMH) based in Rome, is a publishing company focused on the real estate market with b2b magazines and events. Organiser of the “Wine & RE Business Club” and “Ballo del Mattone”, as well as media partner of various trade fairs, MMH is the clear leader on the Italian real estate market. With Italian and English content production, digitally equipped graphic studios and an advertising concession, MMH publishes both proprietary content and third-party journals and multi-media vehicles for the Italian and international business community, with creativity, professionalism and expertise.

Fiera Milano SpA is the leading operator in Italy and one of the leading operators in the world in the trade-show and exhibition industry. The Group operates in venues and related services – hosting exhibitions and other events, providing facilities and services.

With the acquisition of MMH, Fiera Milano extends its offer range to build up a “Business Relationship Platform”.

Cross Border, was retained by the seller because of our expertise in the media sector and our global reach. We originated the transaction, assisted in negotiations and identified the most appropriate buyer, maximizing shareholders’ value and the impact of synergies on valuation.